Privacy Notice
This Privacy Notice describes how Yaleppg ("we", "us", or "our") collects, uses, protects, and discloses your Personal Information when you visit, browse, or make a purchase from our e-commerce platform.
1. Collecting Personal Information When you access and browse our website, we automatically collect specific data regarding your device, your interaction with our site, and information that is strictly necessary to properly process and fulfill your commercial transactions. We may also gather additional details if you choose to communicate directly with our customer support team. In this document, we refer to any data that can uniquely identify an individual as "Personal Information". This includes Device Information (such as your web browser version, IP address, time zone, and specific cookie data) which we collect to ensure our website loads accurately and to perform backend analytics that help optimize our online presence. We also collect Order Information (including your legal name, billing address, shipping address, payment credentials, email address, and phone number) for the purpose of executing our contract with you, arranging logistics, and providing invoices or order confirmations.
2. Sharing Personal Information We share your Personal Information with trusted third-party service providers who assist us in operating our online store and delivering our products to you. For example, our storefront is powered by Shopify, which helps us manage our digital e-commerce operations securely. Additionally, we may disclose your Personal Information when required to comply with applicable regional laws and regulations, to respond to a subpoena, search warrant, or other legal mandate, or to robustly defend our own legal rights.
3. Behavioral Advertising and Marketing We may utilize your Personal Information to provide you with tailored advertisements, marketing campaigns, or promotional announcements that we believe align with your preferences and interests. You retain the absolute right to opt out of targeted advertising at any time by configuring your preferences through major advertising platforms, including Google, Facebook, and Bing.
4. Data Retention and User Rights When you complete an order through our website, we will retain your Order Information within our secure business records for historical and accounting purposes, unless and until you explicitly request that we permanently delete this information. Depending on your jurisdiction, you may possess the legal right to access the personal data we hold about you, request its correction, update it, or ask for its total erasure. To exercise these rights or file a query, please email us directly at service@yaleppg.com.